Admissions 2023

Department of Business Administration

Faculty Publications

Published Year

Faculty Category Title Journal & Publisher Details Year
Dr. Imran Ahmed Khan Journal Article Impact of service learning based social entrepreneurship education on team building among business management students International Journal of Entrepreneurship 2022
Sreejith R Journal Article Dynamic Data Infrastructure Security for Interoperable e-Healthcare Systems: A Semantic Feature-Driven NoSQL Intrusion Attack Detection Model BioMed Research International, Hindawi Publisher 2022
Deepak Babu Journal Article Impact of service learning based social entrepreneurship education on team building among business management students. International Journal of Entrepreneurship 2022
Dr. Bejoy John Thomas Journal Article A Squared Mahalanobis Rank Distances and Detection of Outliers in Multivariate Ordinal Data Journal of Statistical Theory and Practice 2022
Harish B Journal Article The effect of voluntary disclosure language and memory in social media posts on select customer outcomes IUP Journal of Brand Management 2022
Dr. Anto Joseph Journal Article Whether corporate green bonds act as armour during crises? Evidence from a natural experiment International Journal of Managerial Finance 2022
Dr. Bejoy John Thomas Journal Article A Bivariate Mixture of Chi- Normal Distribution and Bounded Student’s t-Distribution Journal of Statistics 2022
Dr. Joji Alex.N Case Study Bless Retirement Living Sage Business Cases 2022
Harish B Case Study Bless Retirement Living Sage Business Cases 2022
Harish B Case Study Bizzessense Consultancy Pvt. Ltd. Reaches a Crossroads: Choosing the Path Ahead Sage Business Cases 2022
Sreejith R Book FUNDAMENTALS OF BIG DATA ANALYTICS GCS publishers India 2022
Dr. Jayasri Indiran Book Chapters Academic Freedom and Governance: Insights and the Road Ahead MTC Global 2022
Dr. Jayasri Indiran Book Chapters Academic Freedom: Insights and the Road Ahead MTC Global Publishers 2022
Dr. Aby Abraham Conference Proceeding Social Class Change through Consumption: Effect of Sanskritization and Taste Insertion IIM Kozhikode 2022
Dr. Joji Alex.N Journal Article Consumer Attitude towards Green Products: An outlook from India’s Green State BIMTECH Business Perspectives 2021
Dr. Smitha Nair Journal Article Mitigating Psychic Distance and Enhancing Internationalization of Fintech SMEs from Emerging Markets: The Role of Board of Directors British Journal of Management 2021
Dr. Minimol M. C Journal Article Nexus Between Corporate Social Performance And Corporate Financial Performance: Evidences From An Emerging Market Journal of Contemporary Issues in Business and Government 2021
Dr. Smitha Siji Journal Article Generational Cohorts: An Empirical Investigation into the Indian Millennial's Shopping Characteristics Journal of Contemporary Issues in Business and Government 2021
Dr. Bejoy John Thomas Journal Article MICROCELEBRITIES: THE NEW CELEBRITIES IN THE DIGITAL ERA International Journal of Online Marketing 2021
Dr. Anu Antony Journal Article The effect of dispositional innovativeness on Investment Behavior IUP Journal of Accounting Research & Audit Practices 2021
Dr. Jayasri Indiran Journal Article Socio-Economic Effects Of Covid-19 In India And Usage Of Online Resources Academy of Marketing Studies Journal 2021
Dr. Anto Joseph Journal Article Creditors’ governance, information asymmetry and debt diversification: evidence from India International journal of managerial finance 2021
Dr. Anto Joseph Journal Article Corporate social responsibility and cash holdings in India: Evidence from a natural experiment Finance Research Letters 2021
Dr. Susan Mathew Journal Article Green Washing: Dirt is not Good Journal of Contemporary Issues in Business and Government 2021
Dr. Smitha Nair Journal Article Reaping benefits from knowledge transfer – the role of confidence in knowledge Journal of Knowledge Management 2021
Dr. Anto Joseph Journal Article The relationship between human capital and firm value: Evidence from Indian firms Cogent Economics & Finance 2021
Dr. Smitha Siji Journal Article Social Commerce of Indian Customers: Role of social media usage Indian Journal of Marketing 2021
Deepak Babu Journal Article Moderating Effect of Brand Parity on Brand-Related Factors and Repurchase Intention: An Investigation in the Context of Deodorant Brands LINGUISTICA ANTVERPIENSIA 2021
Deepak Babu Journal Article Brand Love Creates Brand Loyalty- Evidence among The Youth Academy of Marketing Studies Journal 2021
Dr. Imran Ahmed Khan Journal Article Does market concentration affect wholesale electricity prices? An analysis of the Indian electricity sector in the COVID-19 pandemic context Utilities Policy', Elsevier Ltd. 2021
Dr. P. Balakrishnan Menon Journal Article Influence of social media marketing efforts on brand equity and consumer response of branded shoes in India Indian Journal of Marketing 2021
Dr. Minimol M. C Journal Article Gender Diversity and Firm Performance: Evidences from Emerging Markets The Economiic Researrch Guarrdiian 2021
Dr. Minimol M. C Journal Article Sensitivity of Indian Bank stocks: The predictive role of risk management capabilities Finance India 2021
Dr. Ajay Lunawat Journal Article "Women in the Board Room: A Mandate-Intent and Compliance by Companies." SCMS Journal of Indian Management 2021
Dr. Minimol M. C Case Study The Great Flood in Kerala and Its Aftereffects at Wager International (P) Ltd. Sage publishing 2021
Dr. Joji Alex.N Case Study Bless Retirement Living Sage Publications USA 2021
Dr. Jayasri Indiran Book Chapters Miscellaneous Perspectives on the New Normal Post Covid-19 ESN Publications, Tamil Nadu 2021
Dr. Susan Mathew Book Chapters Spot and Stop Greenwashing Archers & Elevators Publishing House 2021
Harish B Book Chapters The Moderating Effect of Need to Evaluate on Customer Satisfaction in Retail Banking Sector Dr. Vinod R R, Mr. Harish B Eureka Publishers 2021
Pramodh U Korula Conference Proceeding A Reflection Paper on Education in Times of Covid 19 Pandemic with special reference to Rajagiri Business School, India Foreign Trade University, Vietnam 2021
Saji George Conference Proceeding A Study on the Consumer Behaviour at Fast-food Chain Amidst the Pandemic in South India Management Development Institute Murshidabad Sakim-Katnai, Kulori, P.O. - Uttar Ramna P.S. - Raghunathganj, Dist. - 2021
Dr. Jayasri Indiran Conference Proceeding THE IMPACT OF PERFORMANCE APPROACH ORIENTATION ON EXAGGERATED SELF-PROMOTION: THE MODERATING ROLE OF AUDIENCE POWER AND AUDIENCE FEEDBACK Jain School of Commerece 2021
Dr. Minimol M. C Journal Article Service quality in the healthcare sector: do human resource management practices matter? British Journal of Health Care Management 2020
Dr. Minimol M. C Journal Article Determinants of stock price volatility: A time series analysis The IUP Journal of accounting research and audit practices 2020
Dr. Minimol M. C Journal Article WOMEN ENTREPRENEURSHIP IN COASTAL KERALA: ROLE OF SELF HELP GROUPS IN DEVELOPING A SUSTAINABLE COMMUNITY ENTREPRENEURSHIP AND SUSTAINABILITY ISSUES 2020
Dr. Minimol M. C Journal Article Customer Perception towards Feminine Hygiene Products in Kerala: A PostFlood Analysis Sustainable Humanosphere 2020
Dr. P. Balakrishnan Menon Journal Article Model of Brand Salience of Consumer Skincare Soap Products Metamorphosis 18(2) 130–141, 2020 © 2020 Indian Institute of Management, Lucknow 2020
Dr. Smitha Siji Journal Article Social Media Analytics: Extracting and Visualising TripAdvisor Reviews, a Case of Taj Hotels in India Test Engineering and Management 2020
Sreejith R Journal Article The Impact of Message Content And Descriptive Features On Review Helpfulness: An Empirical Study Test Engineering and Management 2020
Sreejith R Journal Article Customer Purchase Intention Towards Green Products: A Study based o n Health Consciousness and Ecological Affect Test Engineering and Managements 2020
Sreejith R Journal Article Social Media Analytics: Extracting and Visualising TripAdvisor Reviews, a Case of Taj Hotels in India Test Engineering and Management 2020
Dr. Joji Alex.N Journal Article Influence of Motivational factors on Organisational Commitment in a Hospital setting International Journal of Emerging Technologies and Innovative Research 2020
Dr. Anu Antony Journal Article Customer Purchase Intention Towards Green Products: A Study based on Health Consciousness and Ecological Affect Test Engineering and Management 2020
Dr. Anu Antony Journal Article Behavioral finance and portfolio management: Review of theory and literature Journal of Public Affairs 2020
Dr. Bejoy John Thomas Journal Article Scale construction: Valid measurement instrument for diabetes patient engagement International Journal of Market Research 2020
Dr. Anto Joseph Journal Article Corporate social responsibility and cash holdings in India: Evidence from a natural experiment Finance Research Letters 2020
Dr. Anto Joseph Journal Article Creditors’ governance, information asymmetry and debt diversification: evidence from India International Journal of Managerial Finance 2020
Dr. Jayasri Indiran Journal Article WORK FROM HOME - CHALLENGES AND OPPORTUNITIES DURING COVID-19 Wesleyan Journal of Research 2020
Harish B Journal Article How personal reciprocity influences future purchase intentions of consumer durables IUP Journal of Brand Management 2020
Harish B Journal Article Relationship Quality in the Hospitality Industry: Critical Review and Future Directions Restaurant Business 2020
Dr. Simon Jacob C Journal Article Linking Human Resources Management Practices with Commitment to Service Quality and the Interacting Role of Service Climate in the Private Hospitals: A Study in India Hospital Topics 2020
Dr. Minimol M. C Journal Article Determinants of social entrepreneurship among women micro entrepreneurs in Kerala Solid State Technology 2020
Dr. Imran Ahmed Khan Journal Article Impact of job location on relationship between job satisfactionand self-esteem of employees: Evidence from the Indian BPOs Journal of Public Affairs 2020
Deepak Babu Journal Article Impact of job location on relationship between job satisfactionand self-esteem of employees: Evidence from the Indian BPOs Journal of Public Affairs 2020
Deepak Babu Journal Article Analyzing the Effect of Perceived Risk and Information Diagnosticity on Word-of-Mouth and Viral Marketing International Journal of E-Business Research 2020
Dr. Susan Mathew Journal Article Drivers of Green Product Purchase Intention Management Matters 2020
Dr. Jayasri Indiran Journal Article STUDY ON THE INFLUENCE OF PERCEIVED SUPERVISOR SUPPORT SAMBODHI 2020
Dr. Susan Mathew Journal Article Do Transliterated Ads Impact Ad-Liking: Evidences From A Multicultural-Cultural Society European Journal of Molecular and Clinical Medicine 2020
Dr. Minimol M. C Journal Article Do Transliterated Ads Impact Ad-Liking: Evidences From A Multicultural-Cultural Society European Journal of Molecular and Clinical Medicine 2020
Dr. Padmanabhan N S Journal Article Consumer Behaviour During Out - of - Stock Situations in an Emerging Market PalArch's Journal of Archaeology of Egypt /Egyptology 2020
Dr. Smitha Siji Journal Article The Role of Anticipated Regret and Promotional Offers on Online Purchase Intentions Sustainable Humanosphere Journal 2020
Dr. Anu Antony Journal Article The effect of dispositional innovativeness on Investment Behavior IUP Journal of Accounting Research & Audit Practices 2020
Dr. Smitha Nair Journal Article Social and technical chains-of-effects in business-to-business (B2B) service relationships European Journal of Marketing 2020
Dr. Simon Jacob C Journal Article Service quality in the healthcare sector: do human resource management practices matter? British Journal of Health Care Management 2020
Dr. Smitha Nair Journal Article Reaping benefits from knowledge transfer – the role of confidence in knowledge Journal of Knowledge Management 2020
Dr. Joji Alex.N Case Study Anjelos Confectionaries: A product without a place Ivey Publishing 2020
Harish B Book Chapters Adjusting to the New Normal of Work from Home and Telecommuting Perspectives on Employees Performance Eureka Publishers 2020
Harish B Book Chapters EVOLUTION OF E-COMMERCE IN EMERGING MARKETS – A CASE STUDY OF INDIA Archers and Elevators Publishing House 2020
Dr. Joji Alex.N Book Chapters Co-creating a value based learning ecosystem Archers and Elevators Publishing House 2020
Harish B Book Chapters Co-creating a Value based Learning Ecosystem Archers and Elevators Publishing House 2020
Saji George Book Chapters New Perspectives on Counterproductive Work Behavior while Adjusting to the New Normal of Work from Home Eureka Publications 2020
Saji George Book Chapters Adjusting to the New Normal of Work from Home and Telecommuting Perspectives on Employees Performance Eureka Publications 2020
Saji George Book Chapters Maternity Benefits in India as a Welfare Measure for Women; a Critical Analysis International Publication, Kanpur 2020
Dr. Jayasri Indiran Book Chapters Advances in Commerce and Management International, ESN Publications,Tamil Nadu 2020
Dr. Anu Antony Conference Proceeding Examining the influence of social network advertising on consumer purchase decisions among generation Y RCSS 2020
Dr. Jayasri Indiran Conference Proceeding Work From Home - Challenges and Opportunities during Covid-19 Chandigarh School of Business Administration, Chandigarh Group of Institutions 2020
Dr. Smitha Siji Conference Proceeding A study on shopper‘s experience in shopping mall based on different age groups with reference to Lulu Mall, Kochi Rcss 2020
Pramodh U Korula Conference Proceeding A REFLECTION PAPER ON EDUCATION IN TIMES OF COVID PANDEMIC WITH SPECIAL REFERENCE TO RAJAGIRI BUSINESS SCHOOL, KOCHI, INDIA Foreign Trade University, Vietnam 2020
Dr. Aby Abraham Conference Proceeding Meaning Appropriation of Innovation and Customer Ownership: A Study of AGS Cars in India INDIAN INSTITUTE OF MANAGEMENT KOZHIKODE 2020
Sreejith R Journal Article Social Media Data Analytics To Improve The Customer Services: The case of Fast Food Companies International Journal of Recent Technology and Engineering (IJRTE) 2019
Sreejith R Journal Article Optimization of Store Layout using Market Basket Analysis International Journal of Recent Technology and Engineering (IJRTE) 2019
Sreejith R Journal Article Geographic Analytics and Visualization for Decision Making: An Application for Online Food Delivery Platform International Journal of Recent Technology and Engineering (IJRTE) 2019
Sreejith R Journal Article Design and Implementation of Open Journal System (OJS) for Rajagiri Journals: A Review International Journal of Recent Technology and Engineering (IJRTE) 2019
Dr. P. Balakrishnan Menon Journal Article Personal Trust, Institution Trust and Consumerism Attitudes towards Mobile Marketing and Banking Services in India Academy of Marketing Studies Journal 2019
Dr. Bejoy John Thomas Journal Article Branding in the Milleneum - Employer Brand vs Corporate Brand Think India Journal 2019
Dr. Bejoy John Thomas Journal Article The Strategic Urge - Employer Brand Positioning of Banking and Financial Services Industry THINK INDIA 2019
Dr. Bejoy John Thomas Journal Article A Study on Employer Brand Personality & Positioning of Leading Indian Companies in BPO/KPO and ITES Sectors A Journal of Composition Theory 2019
Dr. Bejoy John Thomas Journal Article Clustering Automobile Companies using Employer Brand Attributes Journal of Engineering Sciences 2019
Dr. P. Balakrishnan Menon Journal Article Determinant factors influencing customer usage intentions regarding online services in the road transportation industry JOURNAL OF CUSTOMER BEHAVIOUR 2019
Harish B Journal Article Authors Relationship Quality in the Hospitality Industry: Critical Review and Future Directions Restaurant Business 2019
Dr. Smitha Nair Journal Article Social and technical chains-of-effects in business-to-business (B2B) service relationships European Journal of Marketing 2019
Harish B Journal Article How personal reciprocity influences future purchase intentions of consumer durables IUP Journal of Brand Management 2019
Dr. Simon Jacob C Journal Article Service quality in the healthcare sector: do human resource management practices matter? British Journal of Health Care Management 2019
Dr. Minimol M. C Journal Article Service quality in the healthcare sector: do human resource management practices matter? British Journal of Health Care Management 2019
Dr. P. Balakrishnan Menon Journal Article Model of Brand Salience of Consumer Skincare Soap Products Metamorphosis 18(2) 130–141, 2020 © 2020 Indian Institute of Management, Lucknow 2019
Dr. Anu Antony Journal Article Behavioural finance and portfolio management: review of theory and literature Journal of public affairs 2019
Dr. Smitha Siji Journal Article The Role of Anticipated Regret and Promotional Offers on Online Purchase Intentions Sustainable Humanosphere Journal 2019
Dr. Bejoy John Thomas Journal Article Scale construction: Valid measurement instrument for diabetes patient engagement International Journal of Market research 2019
Dr. Smitha Siji Case Study Midtown Medical Centre: Exploring Business Expansion Strategiesness Ivey Publishing 2019
Dr. Joji Alex.N Case Study Anjelos Confectionaries: A product without a place Ivey Publishing 2019
Dr. Shelly Jose Case Study MIDTOWN MEDICAL CENTRE: EXPLORING BUSINESS EXPANSION STRATEGIES Ivey 2019
Harish B Book Chapters How Online Gossip Influences Consumers’ Intention to engage in e-Word of Mouth. MRI Publication 2019
Dr. Smitha Siji Book Chapters A study on shopper‘s experience in shopping mall based on different age groups with reference to Lulu Mall, Kochi Rajagiri 2019
Dr. Anu Antony Conference Proceeding Examining the influence of social network advertising on consumer purchase decisions among generation Y Rcss 2019
Dr. Minimol M. C Journal Article Satisfied patients?A survy investigating eye care attendance in hospitals in South India British journal of health care management 2018
Dr. Bejoy John Thomas Journal Article Application of item response theory in measuring financial literacy Asian Journal Of Multidimensional Research 2018
Dr. Shelly Jose Journal Article Determinants of Investment Attitude:A Behavioural Finance Perspective Indian journal of Economics 2018
Dr. P. Balakrishnan Menon Journal Article Structured Equation Modelling on Consumer Purchase Behaviour of Passenger Cars SAGE Publications 2018
Dr. P. Balakrishnan Menon Journal Article The Influence of e-ralationship quality & e-service quality on customer loyalty in the context of Flipkart Online Retailer Service Journal of Customer Behaviour 2018
Dr. Manoj Menon Journal Article Consumer adoption of mobile banking in india.Examining the role of usefulness,ease of use,Perceived risk and trust INTERNATIONAL JOURNAL OF RESEARCH AND ANALYTICAL REVIEWS 2018
Dr. Smitha Siji Journal Article Role of green Marketing Awareness on purchase Intention of Eco-Friendly Products IPE Journal of Management. 2018
Dr. Susan Mathew Journal Article Transliterated Advertisement and their effects on Ad liking journal of English Language And Litrature 2018
Dr.Roshna Varghese Journal Article direct and indirect effect of brand experience on true brand loyalty :role of involvement in the journal Asia pacific Asia pacific journal of marketing and logistics 2018
Dr. P. Balakrishnan Menon Journal Article Influence of Customer’s Brand Attitude on Purchase Intention of Private Label Fashion Brands Abhigyan journal 2018
Dr. Joji Alex.N Journal Article Influence of Ambient Perfumes on Consumer Spending Behaviour: A Study Among Apparel Shoppers in an Indian Setting Indian Journal of Marketing 2018
Dr. Veeva Mathew Journal Article mpact of FDI on Indian Economy – An Analytical Study International Journal of Science and Research 2017
Dr. Veeva Mathew Journal Article Spot and Future Price of Crude Oil: Evidences of Co-integrating Relationships in EPRA International Journal of Economic Growth and Environmental Issues 2017
Dr. P. Balakrishnan Menon Journal Article Impact of Social Media on Consumers' Brand Trust and Brand Loyalty The Indian Management Researcher 2017
Dr. P. Balakrishnan Menon Journal Article 'A study on Consumer Behaviour of Passenger Car Segments through Logistic Regression Modelling' in Metamorphosis Management Research IIM Lucknow 2017
Dr. Veeva Mathew Journal Article 'Effect of Dividend Policy on Share Holder's Walth: A Study of IT and Banking Industry in India Finance India 2017
Dr. Veeva Mathew Journal Article Effect of international financial flows on indian stock market indices: a time series analyasis Splint international journal of professionals 2017
Dr. Simon Jacob C Journal Article Visualising Virtue of Visual Merchandising on Customers: A Study of Apparel Retails Industry Indian Journal of Applied Research 2017
Dr. Veeva Mathew Journal Article Linkage between entrepreneurial competency and social entrepreneurship:evidences from SMEs in Kerala' in Asian social science Asian social science 2017
Dr. Veeva Mathew Journal Article A Study on Indebtedness of Marine Women Fish Vendors With Special Reference to Thriruvananthapuram and Alappuzha Districts International Journal of Engineering & Management Research 2017
Dr. Veeva Mathew Journal Article A Study on the Socio Economic Status of Marine Women Fish Vendors in Coastal Kerala International Journal of Engineering & Management Research 2017
Dr. Joji Alex.N Journal Article Influence of attitude on consumption of cosmetics by women consumers International Research Journal of Management and Commerce 2017
Dr. Joji Alex.N Journal Article Influence of lifestyle on consumption of cosmetics by women consumers International journal of Economic and Business 2017
Dr. Bejoy John Thomas Journal Article Effect of patient centredness on health service experience : Mediation of patient satisfaction British Journal of Healthcare Management 2017
Dr. Veeva Mathew Journal Article Do Macroeconomic Indicators Stimulate FDI Inflows in India ? ' in Theoretical Economics Letters Scientific Research Publishing 2017
Dr. P. Balakrishnan Menon Journal Article Determinants of Online Purchase Intention, towards Firm Generated Content in Facebook in the International Journal of Applied Marketing and Management International Journal of Applied Marketing and Management 2017
Dr. P. Balakrishnan Menon Journal Article Determining Factors of Brand Attitude Towards Private Label Fashion Wear in the Journal of Management Research Journal of Management Research 2017
Dr. P. Balakrishnan Menon Journal Article Influence of Customer Tech Savviness and Proneness to Social Media, Facilitating Online Purchase Intention, Supplemented Through Firms A Management Journal 2017