International Journal of Recent Technologies & Engineering (IJRTE)

International Journal of Recent Technology and Engineering (IJRTE)

International Journal of Recent Technology and Engineering (IJRTE)

M Rakesh Krishnan (2015) published an article ': A Study of the Phenomenon on Individual Investors' in the IIMS Journal of Management Science, Vol 6, No. 3, Sep-Dec 2015 PP 267-277 ISSN - 0976-030X

Bejoy John Thomas (2016) has published an article  A novel Two-way clustering based on multivariate Outlier Detection in the international Journal of Statistics and Economics ISSN : 0975-556X; 2016 Vol: 17, Iss 3

Minimol MC (2016)   Published a paper 'Determinants of Investment Attitude',in the  International Research Journal of Business and Management, April 2016, ISSN: 2322 – 083X

Siby Jose (2016) has published an article 'Are Retrenchments in IT Sector Legal?' in the Economic & Political Weekly , Nov 19, 2016, Vol LI No 47, ISSN (online)- 2349-8846

Indian Journal of Marketing.ISSN Number:0973 - 8703.http://indianjournalofmarketing.com/

Minimol M C (2017) has published an article Impact of FDI on Indian Economy – An Analytical Study (ISSN: 2319 – 7064) in the International Journal of Science and Research, Volume 6 issue 3, March 2017. Page No 1486-1491

Minimol MC (2017) has published an article Spot and Future Price of Crude Oil: Evidences of Co-integrating Relationships in EPRA International Journal of Economic Growth and Environmental Issues  Vol 5, June 2017 (ISSN: 2321 – 6247) 
 

P. Balakrishnan Menon (2017) has published a paper 'Impact of Social Media on Consumers' Brand Trust and Brand Loyalty' in the indian Management Researcher ISSN 2349-2090 vol 4 No1 June 2017

P. Balakrishnan Menon (2017) has published a paper 'A study on Consumer Behaviour of Passenger Car Segments through Logistic Regression Modelling' in Metamorphosis, A journal of Management Research IIM Lucknow Vol 16, No 1, June 2017, ISSN 0972-6225

Minimol MC (2017) has published a paper 'Effect of Dividend Policy on Share Holder's Walth: A Study of IT and Banking Industry in India' in  Finance India (quarterly journal of Indian Institute of Finance) , Vol XXXI no.2 June 2017 ISSN 0970-3772, ABDC C

Minimol M.C (2017) has published a paper ' Effect of international financial flows on indian stock market indices: a time series analyasis 'in Splint international journal of professionals ISSN 2349-6045 vol 4,issue 6 june 2017

Simon Jacob C (2017) has published a paper 'Visualising Virtue of Visual Merchandising on Customers: A Study of Apparel Retails Industry' in the International Journal 'Indian Journal of Applied Research' Vol 7, Issue 9, Sep 2017 ISSN No: 2249-555X

Minimol M.C (2017) has published a paper 'Linkage between entrepreneurial competency and social entrepreneurship:evidences from SMEs in Kerala' in Asian social science ISSN 1911-2017 vol 13, no.10, Sep 2017. pp.31, ABDC C, Schimago Q2(A)

Minimol MC ( 2017) has published a paper 'A Study on Indebtedness of Marine Women Fish Vendors With Special Reference to Thriruvananthapuram and Alappuzha Districts' in the International Journal of Engineering & Management Research Volume-7,Issue-6,November-December 2017 pp.152-157, ISSN(Online):2250-0758 ISSN(Print):2394-6962

Minimol MC ( 2017) has published a paper 'A Study on the Socio Economic Status of Marine Women Fish Vendors in Coastal Kerala' in the International Journal of Engineering & Management Research Volume-7,Issue-6,November-December 2017 pp.174-181, ISSN(Online):2250-0758 ISSN(Print):2394-6962

Bejoy John Thomas ( 2017) has published a paper ' Effect of patient centredness on health service experience : Mediation of patient satisfaction' in British Journal of Healthcare Management 2017 | Vol. 23 | No. 12 | pp 591–600.

Minimol MC ( 2017) has published a paper ' Do Macroeconomic Indicators Stimulate FDI Inflows in India ? ' in Theoretical Economics Letters, 2017,7, pp.2123-2133 published on Dec12,2017, Scientific Research Publishing http://www.scirp.org/journal/tel/, ABDC B

P Balakrishnan Menon ( 2017) has published an article Influence of Customer Tech Savviness and Proneness to Social Media, Facilitating Online Purchase Intention, Supplemented Through Firms’ Content Generation in Facebook in Drishtikon: A Management Journal, Symbiosis Centre for Management and Human Resource Development (SCMHRD), Pune,  ISSN Number: 0975-7848, Vol: 8, Issue: 3, Dec 2017, UGC
Approved

P Balakrishnan Menon ( 2017) has published an article Determining Factors of Brand Attitude Towards Private Label Fashion Wear in the Journal of Management Research Volume 17 Number 4, October-December 2017 ISSN-0972-5814 Online ISSN:0974-455X, UGC Approval Journal Listed in ICI, pp-232-243

P Balakrishnan Menon ( 2017) has published an article Effect of Visual Merchandising, Customer Satisfaction and Customer Loyalty on Consumer Buying Behaviour of Marks & Spencer Retail Products in the Journal Indian Management Researcher Vol4, No2 July-Dec 2017, ISSN 2349-2090 Hyderabad Business School. UGC Approved Journal-43009. pp 1-18

 Minimol MC(2018) has published an article E-service Quality and Perceived Value as Predictors of Customer Loyalty towards Online Supermarkets, in the journal Asian Social Science Vol. 14, No. 3, 2018,  (ISSN 1911-2017   E-ISSN 1911-2025), , https://doi.org/10.5539/ass.v14n3p71.Scimago Q2 (A) ABDC Category C (Field 1402)

 Minimol MC(2018) has published an article Relationship between Spot and Future Prices of Crude Oil: A Cointegration Analysis in the journal Theoretical Economics Letters, Vol 8, February 2018 (ISSN : 2162-2078),  ABDC Category B https://doi.org/10.4236/tel.2018.83023.

Deepak Babu(2018) has published an article Pricing Strategies of Startup Companies - An Exploratory Study in the  Indian Journal of Research in Management, Business and Social Sciences(IJRMBSS), 5(1), March 2018.Retrieved from http://www.ijrmbss.com/

Bejoy John(2019) has published an article titled"Satisfied patients?A survy investigating eye care attendance in hospitals in South India" in the British journal of health care management. Feb 20,2019,vol 25 issue 2, ISSN(print):1358-0574, ISSN(Online):1759-7382, https:/doi.org/10.12968/bjhc.2019.25.2.92

M Rakesh Krishnan (2018)has published an article titled"Application of item response theory in measuring financial literacy" in Asian Journal Of Multidimensional Research published by  TRANS Asian Research Journals.ISSN:2278-4853 Vol 7,Issue 9 September,2018

Minimol M C(2018)Published an article titled "Determinants of Investment Attitude:A Behavioural Finance Perspective" in the Indian journal of Economics.Vol: XCVIII
Issue: 390,pg-497-510,Publisher:University of allahabad,ABDC C

P. Balakrishnan Menon (2018) has published an article titled  Structured Equation Modelling on Consumer Purchase Behaviour of Passenger Cars in the SAGE Publications https://doi.org/10.1177/0972262918767040 Published onJune,2018 - ISSN: 0972-2629 Online ISSN: 2249-5304 

P. Balakrishnan Menon (2018) has published an article titled  "The Influence  of e-ralationship quality & e-service quality on customer loyalty in the context of Flipkart Online Retailer Service"in Journal of Customer Behaviour-Westburn Publishers LTD,Endorsed by Academy of Marketing.Volume 17,Issue 1-2 Spring-Summer 2018.ISN 1475-3928. ABDC C,SEP 2018

Smitha Siji(2018) Published an article titled "Role of green Marketing Awareness on purchase Intention of Eco-Friendly Products"  in the IPE Journal of Management.ISSN 2249 9040, Volume: 8 , No: 1 ,Jan -June2018

Susan Mathew (2018)Published an article titled "Transliterated Advertisement and their effects on Ad liking" in the American college journal of English Language And Litrature(ACJELL),ISSN:1725 2278 876X ,2018

Veeva mathew (2018)has published an article "direct and indirect effect of brand experience on true brand loyalty :role of involvement in the journal Asia pacific journal of marketing and logistics,vol:30,no:3,2018 pp:725-748 doi.org/10.1108/APJML-08-2017-0189 scopus q2

Joji Alex (2018), Influence of Ambient Perfumes on Consumer Spending Behaviour: A Study Among Apparel Shoppers in an Indian Setting, Indian Journal of Marketing, Vol 48.1, pp 61-74.

Joji Alex (2017), Influence of attitude on consumption of cosmetics by women consumers, International Research Journal of Management and Commerce, Vol 4.11, pp 370-383 (ISSN-2348-9766).

Joji Alex (2017), Influence of lifestyle on consumption of cosmetics by women consumers, EPRA international journal of Economic and Business Review, Vol 5.11, pp 40-45 (ISSN-2349-0187)

Joji Alex (2016), Attitude and purchase intention towards counterfeit products: An enquiry among consumers in India, Vilakshan vol.12.2, September 2015

Joji Alex (2015), The Role of Consumer Knowledge Dimensions on Country of Origin Effects: An Enquiry of Fast-consuming Product in India, Vol 19.1, pp 1-12, Vision: Journal of Business Perspective, Sage.

IEEE International Conference On Electrical, Instrumentation And Communication Engineering.ISSN number:978-1-5090-4996-7

https://ieeexplore.ieee.org/document/8191946

Impact of job location on relationship between job satisfaction and self‐esteem of employees: Evidence from the Indian BPOs. ISSN number:1472-3891.

https://onlinelibrary.wiley.com/doi/abs/10.1002/pa.2007

Behavioral finance and portfolio management: Review of theory and literature.ISSN number:1472-3891.https://onlinelibrary.wiley.com/doi/abs/10.1002/pa.1996

“Assessing and scheming the brand management curriculum of MBA program in Tiruchirappalli colleges, from the standpoint of brand managers’ proficient” in the

ISSN number:0976-6502.

https://www.academia.edu/19845137/ASSESSING_AND_SCHEMING_THE_BRAND_MANAGEMENT_CURRICULUM_OF_MBA_PROGRAMS_IN_TIRUCHIRAPPALLI_COLLEGES_FROM_THE_STANDPOINT_OF_BRAND_MANAGERS_PROFICIENT_NEEDS

Clustering Automobile Companies using Employer Brand Attributes.ISSN number:0377-9254

A Study on Employer Brand Personality & Positioning of Leading Indian Companies in BPO/KPO and ITES Sectors.ISSN number:0731-6755

http://www.jctjournal.com/gallery/158-sep2019.pdf

The Strategic Urge - Employer Brand Positioning of Banking and Financial Services Industry.ISSN number:0971-1260

https://journals.eduindex.org/index.php/think-india/article/view/8430

Branding in the Milleneum - Employer Brand vs Corporate Brand.ISSN number:0971-1260.https://journals.eduindex.org/index.php/think-india/article/view/8431

British Journal of Health Care Management.ISSN Number:1358-0574(print); 1759-7382 (online)

https://www.magonlinelibrary.com/doi/abs/10.12968/bjhc.2019.0009

 International Journal of Applied Marketing and Management.ISSN Number:2455-0132.http://www.publishingindia.com/ijamm/96/determinants-of-online-purchase-intention-towards-firm-generated-content-in-facebook/638/4507/

Journal of Customer Behaviour.ISSN Number:1477-6421 .https://www.ingentaconnect.com/content/westburn/jcb/2019/00000018/00000002/art00004

Academy of Marketing Studies Journal.ISSN Number:1528-2678.https://www.abacademies.org/articles/personal-trust-institution-trust-and-consumerism-attitudes-towards-mobile-marketing-and-banking-services-in-india-8363.html

British Journal of Health Care Management.ISSN Number:1358-0574(print); 1759-7382 (online).https://www.magonlinelibrary.com/doi/abs/10.12968/bjhc.2019.0010

Journal of Public Affairs.ISSN Number:1472-3891.https://onlinelibrary.wiley.com/doi/abs/10.1002/pa.2006

Restaurant Business.ISSN Number:00978043.https://journals.eduindex.org/index.php/rb/issue/view/1276

IUP Journal of Brand Management.ISSN Number:0972-9097.https://www.iupindia.in/Brand_Management.asp

Global Business Review.ISSN Number:0972-1509.https://journals.sagepub.com/doi/full/10.1177/0972150915610704

International Journal of Innovation and Economic Development.ISSN Number:1849-7020.https://researchleap.com/derivative-trading-and-spot-market-volatility-evidence-from-indian-market/

Bulletin of Business and Economics.ISSN Number:2409-9368.https://ideas.repec.org/a/rfh/bbejor/v4y2015i3p149-157.html

 SS International journal of multidisciplinary research.ISSN Number:2395-7964.http://www.ssijmr.org/downloadpdf/91_2_5.pdf

Rajagiri Management Journal .ISSN Number:0972-9968.http://journals.rajagiri.edu/index.php/rmj/article/view/27/20

journal- AE International Journal of Multidisciplinary Research.ISSN Number:2348-6724.http://aeijmr.com/wp-content/uploads/2018/02/The-Effectiveness-of-Financial-Inclusion-with-reference-to-Banking-Practices.pdf

IOSR Journal of Business and mangement.ISSN Number:ISSN:2278-487,p-ISSN:2319-7668.http://www.i-scholar.in/index.php/AMBER/article/view/166108

ABBS Management Business and Entrepreneurship Review. ISSN Number:0976-3341. http://www.i-scholar.in/index.php/AMBER/article/view/166108

INTERNATIONAL JOURNAL OF RESEARCH AND ANALYTICAL REVIEWS.ISSN Number: E-ISSN 2348-1269, P- ISSN 2349-5138.http://ijrar.com/upload_issue/ijrar_issue_20542343.pdf