Admissions 2024

Department of Business Administration

Dr. Lakshmi J.

Designation : Associate Professor

Qualification : Ph.D

Email-ID :

DOJ; 27-06-2022

Dr Lakshmi Jayaprakash, has been passionately playing an integral part of progressive educational system with large scope for her contribution to the growth of next generation graduates along with her personal learning, achievements and career growth. After finishing her Pre-degree, Bachelors and Masters in Commerce at Sacred Heart College, Thevara, she finished her M.Phil in Commerce and Doctorate in Commerce with specialisation in Behavioural Finance from Christ University Bangalore. Having more than 15 years of teaching experience, Dr Lakshmi is well known in teaching Finance Accounting and Taxation. Apart from many published articles in various national and international refereed journals, She is also an external expert for Board of studies and Board of examination of St Josephs College Autonomous, Bangalore Other than her teaching responsibilities Dr Lakshmi, has been playing key roles in developing students in various co-curricular and extra-curricular events and fest.

  • Doctorate of Philosophy in Commerce (Behavioral Finance), Christ University, Bangalore in 2018
  • Master of Philosophy in Finance, Christ University, Bangalore in 2012
  • Master of Commerce in Financial Management, M G University, (Sacred Heart College, Thevara) in 2006
  • Bachelor of Commerce in Taxation, Law and Practice, M G University, (Sacred Heart College, Thevara) in 2004
  • Accounting, Finance and Taxation
  • A study on the low volatility anomaly of equity shares with respect to Indian Stock Markets, National Refereed Journal, 2016
  • A study on factor employer branding and it’s inter-relationship, International Journal of Management and Social Science Research Review, International Non-Refereed Journal, 2017
  • Determinants of Investment Attitude (Does Information Availability and News Media Really Affect Investment Decision), International Research Journal of Business and Management, 2016
  • A study of age and gender on various factors of investment decisions, Journal of advanced management research, 2018
  • The Role Played by GDP, Exchange Rate, FDI on the Exports in Textile Industry in India, International Journal of Business and Management Invention (IJBMI), 2018
  • Determinants of Investment Attitude, The Indian Journal of Economics, ABDC Journal, 2018
  • To identify loopholes in accounting standards that facilitate creative accounting and assessing its impact on investors: A case study on Reliance JIO, International Journal, International Journal of Research and Analytical Review (UGC CARE List), 2020

Papers presented in national conferences

  • An empirical study on investors overconfidence in their investment skill.
  • Conceptual Paper on effect of quarterly announcement on share price and trading volume
  • Relationship of NPA, Capital Adequacy and profit on share price of infrastructure finance companies
  • Investors perception towards commodity Market
  • A study on the influence of information availability bias and news media and friends on investment attitude of an investor: A behavioral finance approach.
  • Papers presented in international conferences
  • A study on the influence of sound ESG practices on downside risk of stock in context of the Indian stock market
  • A Study on low Volatility Anomaly of equity shares with respect to the Indian Stock Market
  • Study on factors of employer branding and its inter-relationship
  • A study on the effect of age and gender on various factors of investment decisions
  • A study on factor affecting the financial Inclusion
  • To Identify the loopholes in accounting standards that facilitate creative accounting and assessing its impact on investors- Case study on Reliance Jio
  • Impact of Internet banking in new private sector bank's performance, its economic implications and associated risk
  • Student Ranking consistently above 4/5
  • Published 7 articles including 1 ABDC Journal
  • Presented 12 papers in various national and international conferences
  • Trained students for participating in external fests since 2012 with highest record of 29 shields in a year
  • Trained students in organising succesful business and management fests