Admissions 2025 Integrated Programmes

Department of Professional Studies

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Business Analytics

Business Analytics involves the study of data through statistical and operations analysis, the development of predictive models, the application of optimization techniques, and the effective communication of insights to stakeholders, including customers, business partners, and executives. Companies leverage Business Analytics to analyse Big Data, enabling them to make informed decisions and strategic moves. By utilizing Business Analytics, organizations can automate and optimize business processes, gaining a competitive edge in the market.

The applications of Business Analytics span various domains, including customer relationship management, financial management, marketing, supply chain management, human resource management, pricing strategies, and even sports analytics for team performance optimization.

Business Analytics at Rajagiri

At Rajagiri College of Social Sciences (RCSS), students can enhance their business analytical skills alongside their B.Com coursework, equipping them with industry-relevant expertise for both professional careers and entrepreneurial ventures. The Business Analytics program is delivered by highly skilled industry experts, who share their knowledge and experience through live projects and case studies.

The Business Analytics program is exclusively available to students enrolled in the B.Com (Hons) with Business Analytics.